The Value-Driven PRM Platform for Emerging Partner Channels.
Empower your team to prioritize relationship-building and break complex challenges using this PRM.
For small businesses and startups in the process of emerging partner channels, managing them can feel like a hassle. Building and maintaining those relationships with partners is paramount to success in today’s competitive markets.
Partner managers are stuck tediously tracking progress, resolving conflicts, and performing operational tasks instead of relationship-building. It’s difficult to stay organized, prioritize tasks, and navigate your partner relationships seamlessly and efficiently.
Plus, your CRM system may not have the features you need to manage your partners more effectively.
Orbit PRM
Orbit PRM is a value-driven PRM tailored for small to mid-sized businesses and startups navigating the complexities of emerging partner channels. Seamlessly integrating with CRM platforms, helps you unlock global opportunities with local partners.
Orbit PRM simplifies partner management, automating lead management, negotiating contracts, and resolving conflicts in no time. Its centralized communications hub provides meaningful discussions and its comprehensive resource library helps partners become well-equipped.
Integrating easily with CRM systems, Orbit PRM enables you to prioritize relationship-building and drive your business success. With Orbit PRM, you can finally turn partner relations from an operational distraction to a strategic driver of growth.
Critical Stats:
- Businesses using PRM solutions increased field capacity by 24%, speed/efficiency for onboarding partners by 32%, and minimum annual revenue from partner programs by 30% (Source: TrustRadius.com)
- 63% of businesses believe that their partners are important drivers of revenue. (Source: Accelerance)
- 80% of businesses with partner programs say that PRM is important for their organization’s success. (Source: Spiceworks.com)
- 78% of teams using PRM had higher customer conversion rates than teams without PRM. (Source: CCgroup)
- Customers acquired through partners are 9x more successful and renew 93% more often. (Source: Connection)
- Companies with a partner ecosystem generate 37% more revenue than those who rely solely on direct sales. (Source: Forrester)
Features:
Dedicated Partner Portals:
Recruit, onboard, manage and grow partners in one place. A self-service environment enables the updating of partner-related key information without back and forth emails.
Partners can monitor their performance using dashboards and above all helps partners and partner managers be more effective as they no longer need to chase each other to communicate key information.
Lead Management:
Adds a layer of transparency as your partners as able to track the progress of their leads. Orbit PRM has native integration with CRM platforms like Hubspot and Freshworks that ensure the flow of information on lead status from CRM to PRM without the intervention of partner managers.
Conflict Management:
Helps manage lead attribution conflicts by tracking information from multiple systems thereby protecting you from frauds and helping you save money by eliminating commissions.
Partner Onboarding:
Manage partner onboarding with automated communications and self-service portals and manage all their documents in one single place. Create contracts based on partnership type i.e. affiliate, reseller, or referral partners.
The Largest Community Of Partners:
250+ referral mentors with a minimum of 5+ years of leadership experience in MENA, India & 12 more global regions.
Resource Library:
Share collaterals and training materials multiple times with partners using PRM. Maintain the latest versions of collaterals and training guides to ensure partners are trained. No emails are required.
Some Interesting Use Cases:
1. Efficient Partner Discovery User Persona:
Channel Manager is responsible for expanding the company’s partner network. The manager can use the PRM tool to discover potential partners by filtering through industry-specific criteria, geographical locations, and other relevant parameters.
The tool will provide a comprehensive list of potential partners, enabling the manager to make informed decisions and initiate partnerships that align with the company’s strategic goals.
2. Streamlined Partner Lead Management User Persona:
Sales Representatives can focus on converting leads generated through the partner network. With the PRM tool’s lead management module, the member can easily track and manage leads from different partners.
The tool assists in assigning leads to specific sales teams, tracking lead status, and ensuring a smooth transition from lead to deal. This will help the member prioritize and efficiently manage the sales pipeline.
3. Proactive Channel Conflict Management User Persona:
Conflict Resolution Specialists can use this tool for preventing and resolving channel conflicts to maintain healthy partner relationships.
The PRM tool’s conflict management module allows the member to identify potential conflicts early on, whether they’re related to deal registrations or overlapping territories. The tool provides a structured process for conflict resolution, ensuring that issues are addressed promptly and transparently to maintain strong partnerships.
4. Collaborative Deal Registration User Persona:
Partner Sales Manager, working for a partner company, and wants to register a deal with your organization. Using the PRM tool, the manager can easily submit deal registrations, providing necessary details such as deal size, expected close date, and customer information.
The tool streamlines the approval process, ensuring that the internal sales team reviews and approves registrations efficiently. This collaborative approach enhances communication between your company and its partners, fostering a mutually beneficial relationship.
Why are businesses choosing Orbit over the rest:
- Helps up to 5x Growth through 50-50 framework, i.e. 50% active partners driving 50% net new revenue
- Save up to 75% of manpower bandwidth using automation for partnership management operational tasks
- Reduce lead time for partner recruitment and activation by up to 50%
- Lead tracking and conflict management across marketing and sales systems save you money on duplicate leads and protect you from fraud.
- Improve your overall partner experience (PX)
- Better customer service.
- Simple setup and ease of use.
- Available on a lifetime deal for a limited period.
Automate partner management and maximize program success by using Orbit PRM.
