Sterling Stock Picker gives self-directed investors a smarter, faster, and simpler way to invest—without needing a background in finance.
Designed for beginner to intermediate investors, Sterling Stock Picker offers:
- Personalized stock recommendations based on your goals and risk tolerance
- Effortless portfolio management with intuitive, beginner-friendly tools
- Expert-level insights delivered by your AI-powered coach, Finley AI
- Risk-aligned guidance that removes guesswork from every decision
Whether you’re overwhelmed by information, unsure where to start, or tired of tools that aren’t built for you, Sterling Stock Picker brings clarity, confidence, and control to your investing journey.
Spend less time researching, more time taking action—and get closer to the financial future you’re aiming for.
Why Should You Choose Sterling Stock Picker?
Because it makes investing simple, smart, and personal.
With Sterling Stock Picker, you get tailored stock recommendations based on your goals and risk tolerance, so you’re never guessing what to invest in.
You can easily track and adjust your portfolio, see what’s working, and make changes that actually move you forward.
Plus, you’ll have Finley AI—your intelligent investing coach—guiding you every step of the way. No jargon, no overwhelm, no financial background needed. Just clear, confident decisions that help you build long-term wealth on your terms.
It’s like having an expert in your corner—without the price tag.
Key Features
- Northstar Guidance Rating: Our proprietary 5-star system evaluates stocks using 15+ core indicators across technical, fundamental, and financial metrics.
- Finley Al: Your personal Al investing coach, trained on your preferences, risk profile, and activity.
- Pick Stocks Screener: A customizable stock discovery tool that filters by sector, dividend yield, Northstar rating, market cap, risk level, and more.
- Portfolio Assistant: Strategic guidance for rebalancing your portfolio based on your risk tolerance and aligned with benchmark indices.
- Weekly Live Streams & Stock Forum: Learn from expert Jaden Sterling and interact with a growing community of active investors.
ASK FINLEY – Your Personal AI Financial Coach
Smart, Personalised Guidance-No Guesswork:
Tailored Stock Picks
Get recommendations based on your goals, risk level, and portfolio performance.
Smarter Portfolio Management
Finley analyses your holdings, assesses risk, and suggests clear actions to optimise returns.
Strategic Insights
Focus on high-growth opportunities with expert-backed sector and industry trends.
Learn as You Invest
Understand the why behind every move with simple explanations and real investing strategies.
Think of Finley as your financial co-pilot-always here to help you invest with confidence.